Our company has immediate cooperation with Google, in the borderlines of Google cooperating with advertising companies, we have an MSM account, which allows us to have communication with 
an expert employee of Google, in collaboration with whom our advertising advisers design your own advertising campaign, targeting better results with less money.
Because sometimes Goggle's advertising campaigns are based on auctioning words, many times words with less efficiency have a bigger price per click and words with larger efficiency are less expensive.
Because price per click of the word is based on auctions, many times the advertised party, not having any experience and knowledge, bet on less popular words, thus increasing their price. Our partners are specialized on these matters, knowing exactly how to target correctly the key words. They find the right words for each profession.
In the same time, we observe your campaign, because data for advertised words change nearly every day.
With the correct moves we can reduce the cost of advertising in Google Adwords by even 30% or we can increase with the same amount of money the efficiency by 30%.